Tag Archives

Innovate, Survive, Prosper…

January 4, 2012 by Matt Torgersen

Rethinking the customer interaction. Innovation is everywhere, sometimes you just need to know where to look.

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Pragmatic Mobility: iPad. Changing the Way People Think, Halloween Included

October 31, 2011 by Matt Torgersen

For Halloween – a reminder about how creative our user-community can be with an iPad (or two). Harness that creativity in your business approach.

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Mobile Futures Today: Solutions Need a Step Back Before a Move Forward

August 15, 2011 by Brian Philbin

My old colleague, Kat, asked for my opinion on taking a new job. As capable as she is, a colleague’s perception can go a long way towards offering valuable advice during tough decision-making.

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Pragmatic Mobility: Do Customers Speak Your Language?

May 24, 2011 by Matt Torgersen

Does your mobile Web site “speak customer”? Or are you forcing your customer to learn your language?

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Pragmatic Mobility: Mobility. Baseball. It’s My Favorite Time of Year!

March 31, 2011 by Matt Torgersen

Play Ball – it’s opening day. It’s a long time since I put an am radio under my pillow to listen to the baseball game. Has the business of baseball found a better and a winning approach through mobility?

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Mobile Futures Today: Get Answers You Want From a Mobile RFx

March 17, 2011 by Brian Philbin

There are lots of ways to ask for RFx responses but some of them just increase the amount of work you need to do. Your goal should be to decrease your workload and make it easier to assess the responses.

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What About the Other 70%?

February 16, 2011 by Matt Torgersen

Would you ever consider a business decision that ignored 70% of your potential audience? That’s tantamount to making a decision for our planet that ignores all the water! A good mobile business strategy addresses 100% of your mobile customers.

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Reporting From The Front Lines…

February 15, 2011 by Edward Dekema

Interesting policies coming from Apple these days, but are they enough to start an uprising…

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