Tag Archives

Pragmatic Mobility: You Say Potato, I Say iPad… Keeping Our Common Sense

November 16, 2011 by Matt Torgersen

Do you target mobile users who might confuse an iPad with a potato? When planning your mobile strategy, keep the masses in mind without alienating the mobile savvy.

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Pragmatic Mobility: iPad. Changing the Way People Think, Halloween Included

October 31, 2011 by Matt Torgersen

For Halloween – a reminder about how creative our user-community can be with an iPad (or two). Harness that creativity in your business approach.

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Mobile Futures Today: Crowdsourcing (and Solving) a Scientific Riddle

September 29, 2011 by Brian Philbin

In this day and age of flash mobs taking over department stores and unruly sports fans taking on each other, check out this controlled crowd – a group of gamers that contributed to science by playing Foldit.

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Mobile Futures Today: Smartphones Ring Freedom, Unbound Mobility

August 17, 2011 by Brian Philbin

True mobility provides ultimate freedom and we can all use a bit more freedom these days. The ability to do what you need to do, when you need to do it, and from wherever you happen to be, is my definition of freedom.

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Mobile Futures Today: Art Versus Reality in Mobile UI Designs

June 22, 2011 by Brian Philbin

An artist’s rendition of a user experience can create vision and great graphics. Or trouble and disappointment.

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Pragmatic Mobility: Do Customers Speak Your Language?

May 24, 2011 by Matt Torgersen

Does your mobile Web site “speak customer”? Or are you forcing your customer to learn your language?

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Mobile Futures Today: Get Smart. Put a Program Manager on Your Mobility Project

May 12, 2011 by Brian Philbin

It takes more than project management to make a mobility project successful. It takes a program manager.

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Mobile Futures Today: Are You as Efficient as An Airline?

May 12, 2011 by Brian Philbin

How efficient are you? Would you put your organization up against an airline? Could a good mobility solution help?

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